Kim Mitchell

The August long weekend is synonymous with fishing and boating for many of Ontario’s anglers and outdoor lovers.

Rock icon Kim Mitchell and the Safe and Sober Awareness Committee (S&SAC) are asking everyone to make smart choices this holiday weekend.

Research done by the Red Cross in 2011 found that alcohol was present or suspected in 46% of recreational boating immersion deaths for victims 15 years of age and older, and 25% of these deaths were caused by people falling overboard.

The research also indicates that most immersion deaths occurred while fishing (37%), powerboating (21%), and canoeing (14%).

“Whether you are leaving the alcohol ashore or wearing your personal flotation device, these positive choices go a long way in reducing serious injury and death on Ontario waterways,” the S&SAC said. “If you are driving, no matter what the vehicle, be smart and make the right decision, don’t drink and drive — go for a soda.”

Save the booze for when you are relaxing by the patio lanterns.